I am Samaan Mikhael
Marketing, Branding and Personal Development Expert and the founder of LILAC Marketing Agency and the Utopians Initiative.
I am Samaan Mikhael
Marketing, Branding and Personal Development Expert and the founder of LILAC Marketing Agency and the Utopians Initiative.
I have assisted over 80 personal brands, such as Chef Manal Al Alem, real estate expert Ismail Al Hammadi, Coach Safia Tahar, Dr. Khaled Daqrouq, Coach Eman Altamimi, Coach Abeer Al Matooq, jewelry designer Maha Al Sibai, dentist Ahmad Bandora, and lawyer Aeham Al Moghrabi. Additionally, I have helped more than 100 brands grow and evolve. Over the course of 15 years,I have led many projects in the Arabian Gulf, Syria and abroad..
My goal is to share the knowledge I have acquired throughout my professional marketing career with the Arab world. I aim to transform people’s knowledge into continuous work, develop their Personal Brands, and leverage their digital presence to build trust with their audience, sell services and products effectively, and create new business opportunities.
Why Choose Samaan?
15 years of experience in the marketing field.
Success partner with more than100 brands.
Success partner with over 80 personal brands.
Founder of LILAC Company, which includes +50 experts and creatives.
I speak the market in both English and Arabic, with great knowledge of the latest marketing strategies.
Customized marketing plans tailored to each individual's business and industry.
The Difference Between Someone with
a Personal Brand and Someone Without
- Achieves better income with less effort
- Achieves lower income in most cases or needs significant effort
- The relationship with the audience is bound by loyalty
- The relationship with the audience is unstable
- Strong digital visibility
- Weak digital visibility
- Easily sells new services and products
- Take longer to sell new services or products
- Generate continuous income
- Nearly impossible to achieve continuous income
- Generate continuous income in new ways through his name
- Nearly impossible to achieve continuous income in new ways through his name
- Higher and increasing value of prices for services and products
- Inability to constantly increase prices of services and products
- Builds trust with the audience in a shorter time
- It takes longer to build trust
- Increased opportunity to build an important network
- Fewer opportunities to build an important network
- Becomes a reference for a larger segment of the target audience
- Remains a reference, but for a smaller segment of the target audience
- Becomes an influencer and a source of inspiration in his field
- His influence remains limited to his circle of acquaintances
- Has great flexibility in dealing with crises, relying on his large audience
- More vulnerable to the fallout of crises, relying on his narrow audience
